Show Process. Show Performance. Show Value.
What makes your technology superior? Make it unmistakable to your prospects before even have time to consider $$. UPG Video Marketing brings your product’s value to life by taking your prospects inside the process or by showcasing performance. All of this helps build value in the prospect’s mind and hopefully shortens your sales cycle.
Remember, no one talks about boring technology.
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NextIO
Entertain & Inform
The target for this campaign is, you guessed it, I.T. dudes. So why not have a buxom blonde show them the value of their vNET I/O Maestro. Plus, give them a fellow I.T. dude that they can empathize with. Win-win if you ask me. Don’t miss the out takes and behind the scenes extras (end of the video)
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@hand Field Mobility Software
Brand Awareness
@hand is one of the world leaders in Field Mobility Software. Like UPG, they use a consultative approach, meaning that each solution is unique. So, what does that look like? That’s the goal of this mostly animated marketing video
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ActiveLED by Ringdale
Web Conversion
How valuable is a new piece of technology? Well, compare it with the status quo. That’s what this piece does. It tells you how you’re losing money. But more importantly, it shows you. The Pepsi Challenge method.
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SSSCo.
Event Media
One successful sales cycle could mean millions to SSSCo. From start to finish they have to impress. They brought in UPG to give their all-important event presentations an exciting feel and compelling value proposition.
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BreakingPoint Systems
Process Storytelling
BreakingPoint protects many Fortune 500 companies from cyber attacks by running real-world applications and attacks at an enterprise IT infrastructure. To celebrate IPv6 day, they tested the World’s Fastest Firewall as only they can. Flexes the muscle of their product and their process.